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Experience – the new million dollar buzzword.
Quick thoughts on “experience”… Is it user experience, or customer experience…? What is an experience designer? Is it owned by customer service? Marketing? It seems experience is the new social. What I like about experience that I didn’t like about the early days of social buzz, is that drawing attention to experience – whether it ...
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3 Key Resources for Behavior Design and User Experience
The science is flying at us as fast as we can digest it, and you have to read constantly to keep up. Here are 3 MUST read resources that you should check out regularly. 1. Stanford/BJ Fogg: Dr. Fogg is awesome. If you have the pleasure, attend his bootcamps while you still can. http://captology.stanford.edu/projects/behaviordesign.html 2. ...
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Behavior Design Process: Linear Action Mapping
When you are mapping the flow through the user interface, or through a website experience, it’s important to create a plan that considers the entire path of actions. I’ve been working on a process that I call Linear Action Mapping. Linear Action Mapping is a guide of actions you want a user to take throughout ...
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Behavior, Habits, and Design
I love design. Architecture, graphic, fashion, software, consumer products…I am and will be a life long student of design. What’s always bothered me about talking about design, and why I initially left the field professionally is the idea that design is entirely subjective. This premise, while generally accepted, seemed contradicted by companies like Apple who ...